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Usability tests are an excellent way of discovering problems with a product or service. Commissioning a dedicated usability lab will provide a high degree of scientific rigour but obviously comes at significant cost. Instead of a single academic evaluation, why not bring your testing in-house and run it alongside your design and development process?
Two or three quick-and-dirty usability tests will not only provide better results but will also allow you to iterate your product between tests, ultimately leading to a more refined product.
Usability testing needn’t cost the Earth. In fact, there’s no need for all that expensive equipment, a dedicated lab and or even expert evaluators. It’s entirely possible to run a test at your own office, a cafe or even your test participant’s home. In this workshop you’ll learn everything you need to know about planning, organising and moderating your own guerrilla usability tests.
Andy Budd is an interaction designer and web standards developer from Brighton, England. As the user experience lead at Clearleft, Andy spends his time helping clients improve their customers online experience.
Andy is a regular speaker at international design events such as SXSW, An Event Apart and Web Design World. He also runs the popular dConstruct conference, which takes place in Brighton every year. Andy has helped judge several international design awards and currently sits on the advisory board for .Net magazine. Andy wrote the best selling book, CSS Mastery and blogs at andybudd.com.