The 7 'C's Of Digital Marketing Success

Fred Roed (CEO), World Wide Creative

Twitter, LinkedIn, Facebook

Succeeding in digital is increasingly difficult in the mobile age. Cheaper handsets, pervasive networks and accessible broadband means that we are in a state of disruption. This provides both significant risk and cumulative opportunity. Taking lessons from a unique backdrop of a similarly disruptive period in history, I extract 7 critical points that will make a significant impact in building your business, organisation or career in the New Digital Economy.

Mobile in Emerging Markets / Keynote / Tell a story / Inspiring / Intermediate

Event: CapeTown

Hashtags: #Mobile, #Digital, #HarleyDavidson, #Revolution, #Marketing

Best for: Marketers, Managers, Entrepreneurs, CEOs, CMOs, CTOs

Speaker country: South Africa

Questions this session will answer:

How can my business sustain success in a disruptive environment?
What are the key tech and marketing trends I need to be aware of globally and locally?
What are the most important points I need to focus on in the mobile age?

Speaker qualifications:

I have spoken at events in South Africa and globally for 15 years. My agency, World Wide Creative, is one of the top digital agencies in South Africa, with offices in Johannesburg and Cape Town. I am the founder of the 'Heavy Chef' project, dedicated to demystifying digital marketing to the business community in Africa.

Supporting material:…

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