Why Social Media Influencers Matter

Fred Felton (Social Media Specialist), Falconscove

Twitter, LinkedIn, Facebook

This presentations will be showing the audience a new trend of how marketing experts are now targeting social media influencers and bloggers in their campaigns for films. Case studies from 2015 and 2014 will be used on how big film companies are now using this technique.

Marketing / Keynote / Impart wisdom / Engaging / Intermediate

Event: Johannesburg

Hashtags: #smi

Best for: Marketers, Social Media Strategists, Advertisers, PR Agencies, Communications Experts

Speaker country: South Africa

Questions this session will answer:

How do you market a film in 2015 and beyond?
What is a social media influencer?
How do you find social media influencers?
What can social media influencers do for your film?

Speaker qualifications:

I've spent the last 10 years working in the communications, social media and PR sectors. One of my key skills is social media analysis and learning techniques that can help you manage your social media efforts better.

Supporting material:

youtube.com/…


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